For Home Improvement Contractors

Qualified homeowner appointments booked into your calendar, every week.

We install a system that books qualified homeowner appointments directly into your calendar, every week, without you lifting a finger. This is not ads management and it is not marketing. It is an end to end client acquisition and retention system for home improvement businesses.

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Who This Is For

Built for home improvement contractors.

The system is niche agnostic by design. The inputs change per trade. The system stays the same.

Kitchen & Bathroom Remodelers

High ticket projects with long close cycles and feast or famine referral dependency.

Solar Installers

Seasonal, policy driven demand swings. The system holds pipeline steady through the dips.

Roofing Contractors

Weather dependent and high urgency when it hits. Volume and speed to lead decide who wins the job.

Window & Door Installers

Repeat ready work with energy rebate cycles driving homeowner demand.

HVAC Contractors

Service and install revenue with seasonal peaks that need filling before they arrive.

General Renovation

Broad, high ticket home improvement work targeted through specific sub trades in the ads.

What You Stop Doing

Off the phones. Off the software.

  • Answering cold leads between jobs and losing the ones you miss.
  • Chasing no shows and follow ups yourself, usually days too late.
  • Managing ad accounts and landing pages you never wanted to learn.
  • Shared leads sold to three of your competitors at the same time.
  • Chasing proposals with no record of who said what and when.
What The System Does

Everything up to the estimate.

  • A dedicated appointment setter calling qualified homeowner leads on your behalf.
  • Automated SMS, email and voicemail follow up so no lead falls through the cracks.
  • Exclusive lead generation through Meta and Google Ads, built and managed for you.
  • Your territory and your brand. No shared leads, ever.
  • A full CRM pipeline tracking every lead from first touch to closed job.

You answer the phone when a qualified homeowner calls, show up to the estimate, and close the job. That is your only job in this system.

The Smart Scale System

One system. Five moving parts.

The product is the system, not any one piece of it. Every piece ships together. There is no a la carte.

01

Dedicated Appointment Setter

A setter calling qualified homeowner leads on your behalf. You never cold call, never chase leads, never follow up on a no show. The setter does all of it.

02

Exclusive Lead Generation

Meta and Google Ads built offer first, not company first. No shared leads. Your territory, your brand, campaigns run and optimised for you.

03

CRM Pipeline, Fully Built

Every lead tracked from first touch to closed job. Opportunity stages, contact records, call notes and pipeline reporting. You see exactly where every lead stands.

04

Automated Follow Up

SMS, email and voicemail drops. Instant speed to lead texting and missed call text back ship with every build. Non negotiable.

05

Weekly Reporting

Leads in, appointments booked, appointments shown, revenue closed. No vanity metrics. You know exactly what the system is producing.

The Guarantee

15 qualified appointments in 60 days, or we keep working until you get them.

Not a refund. Not free work. The system runs, and if we are short at day sixty we keep going at no additional cost until the number is hit.

What The System Runs On

Acquire. Retain. Grow.

Acquire

Exclusive homeowner lead generation and a dedicated setter turning that flow into booked appointments on your calendar every week.

Retain

CRM, speed to lead wiring and automated follow up sequences. Every enquiry captured, every no show rebooked, every past customer kept warm.

Grow

Weekly reporting on leads, bookings, shows and closed revenue. We cut what is not working and push harder on what is.

Good Fit

Who we take on.

  • Twenty or more Google reviews behind you, proving real job volume.
  • An active website, even a basic one.
  • An average job value of five thousand and up.
  • Owner reachable and able to make the call on marketing.
  • Bonus: already running paid ads and tired of agencies that do not deliver.
Not A Fit

Who we turn away.

  • Handyman and odd job operators. The ticket is too low for the system to pay for itself.
  • Franchises where head office controls the marketing and you have no authority.
  • Under fifteen reviews. Not established enough yet to handle consistent lead flow.
"

"Their communication, service delivery and the systems are second to none. You always know where you stand, work gets done to a consistently high standard, and they genuinely care about your growth and treat it like it's their own."

Jonathan Cummins, Operations Manager, ADS Group
Read the full case study

Ready to fill your calendar?

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